CommuteCon

The Challenge

With a strategic focus on specific audience targets and event objectives, it was time to reimagine the CommuteCon website. 

The Solution

Enabling their site to be a delightful experience from content discovery to event registration.

Objectives

• Effectively express the core values and theme of the conference.
  
• Provide a clean, confident, and seamless event site experience.
  
• The experience should feel real. Communicate with real world imagery, and simple text, no stock photography…the site should inspire trust and passion for the industry.
  
• Inspire visitors to register.